Corona, California (March 30, 2016) - E3 Spark Plugs, designers of the E3 DiamondFire Flame and other top-of-the-line spark plugs is a great fit to be sponsoring Team Lucas events again for the 2016 season.

E3 Spark Plugs was one of the first companies to support Lucas Oil's motorsports competitions and the company is again working with Team Lucas in to back more than 150 family-friendly events across the United States.

For 2016, E3 Spark Plugs will be sponsoring the Lucas Oil Off Road Racing Series, Lucas Oil Sprint Car Series, Lucas Oil Modified Series, Lucas Oil Late Model Dirt Series, Lucas Oil Pro Pulling League, and the Lucas Oil Drag Boat Series. Of special note is the company's title sponsorship of the E3 Spark Plugs Off Road Nationals, the E3 Spark Plugs Late Model Nationals, and the E3 Spark Plugs Drag Boat Nationals.

Bob Patison, Lucas Oil Executive Vice-President, said E3 Spark Plugs' ongoing support also garners TV presence during several CBS, CBS Sports Network, NBC Sports Network and MAVTV broadcasts.

"It wouldn't be possible for Lucas Oil to bring exciting motorsports to fans without help from dedicated partners like E3 Spark Plugs," Patison said. "We feel very lucky and privileged to have E3 Spark Plugs' aboard again for 2016, and we know our fans will support the company in return."

Steve Joiner, E3 Spark Plugs Vice President, said: "Racing ignites our passion at E3 Spark Plugs. Team Lucas and the Lucas Oil racing ecosystem supports fans, racers and our product. It's these racing competitions that allow E3 Spark Plugs to conduct research and develop technology while giving something back to the sport."

After years of research, the E3 Diamond Fire spark plug electrode was developed as a better way to control burn and allow a faster flame that improved spark within combustion, resulting in increased power output, fuel efficiency and reduced emissions for gasoline engines. Today, E3 remains dedicated to reducing greenhouse emissions by limiting unburned fuel. For more information please visit www.e3sparkplugs.com.

Lucas Oil Products is the world leader of high-performance lubricants and problem-solving additives, and distributes 270 unique formulations in 40 countries, with continued growth every year. Its television production arm, Lucas Oil Production Studios, produces more than 300 hours of programming for NBC Sports Network, CBS, CBS Sports and the Lucas-owned MAVTV Network and LucasOilRacing.TV app. LucasOilRacing.TV is the first streaming TV network dedicated solely to the world of motorsports - 24 hours a day, 7 days a week. More information can be found at www.lucasoil.com.