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Lucas Oil Products, Inc.

Wednesday, 07 May 2014 11:15

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Forrest and Charlotte

Lucas Oil Products are manufacturers of an extensive range of Heavy Duty and High Performance Oils, problem solving lubricants and additives for everything automotive & industrial including cars, trucks, motorcycles, racing vehicles (open wheel race cars, drag cars), hydraulic powered machinery & industrial equipment.

Lucas Oil Products of Australia are the wholesale distributors to retail outlets throughout Australia, New Zealand and the Pacific.

Lucas Oil manufactures a premium line of oils, greases and problem solving lubricants and additives. Lucas is a top selling additive line in the American truck stop and consumer automotive industry.

In early 1998 Lucas Oil Products were introduced into Australia and soon became a leader in the oil, fuel, lubricant and additive market, including automotive resellers/truck parts/truckstops/agricultural/heavy earthmoving and of course the high performance market.

The broad knowledge passed on from the USA, Lucas Oil soon became a household name in Australia. It was obvious that everything that happened in Australia – including low sulphur/poor quality fuel and poor lubricating designs – had already been dealt with in the USA 10 years earlier.

The Lucas range of products are especially suitable to the Australian trucking industry where large distances are covered through varying climates and conditions.

Lucas Oil Products of Australia is a well established and growing company with representation in all Australian states and territories and throughout the Pacific region including New Zealand, Papua New Guinea, Fiji and the surrounding Pacific Islands.

As sales in Australia and the Pacific increase, so does Lucas Oil's committment to Motorsport sponsorship and community events. Lucas Oil remains committed to producing only the highest quality premium automotive, heavy duty, industrial and specialty oil products. Lucas's success is built upon hard work, an unparalleled line of premium products and an unwavering commitment to customer satisfaction. This single formula for success will continue to guide Lucas Oil Products.

As the slogan says “Keep That Engine Alive” with Lucas Oil Products.

 

The Lucas Oil Story

Lucas Oil Products was founded by Forrest Lucas and his wife Charlotte in 1989. Prior to that, Forrest was a truck driver for over 20 years. He and Charlotte were also the owners of a nationwide long haul trucking fleet. They experienced first hand the need for better lubricants and fuel treatments to maintain their own fleet.

Given their personal experience in the trucking industry, Forrest and Charlotte started Lucas Oil Products with the simple philosophy of producing only the best line of lubricants and additives available anywhere. Since its inception, Lucas has steadfastly adhered to this corporate objective. Through innovative product research and development, along with aggressive marketing programs, Lucas has established itself as a top selling additive line in the American truck stop industry.

Lucas is also the number one additive line in the automotive aftermarket industry. A premium line of oils, greases and problem solving additives has helped to firmly establish Lucas as the leader in this marketplace.

Lucas also produces a heavy duty line of products for the industrial and agricultural markets. President Forrest Lucas sums it up, "Our forte' is to make better products for industries and specialty situations that are not having their needs completely satisfied by other oil products and, believe me, the major oil companies have left a lot of weak spots. We have an excellent staff and a world of technology which we have gained through years of research. Together we have done a great deal in a short period of time and we intend to do a lot more."

Lucas has long been directly involved in the American racing industry through multiple vehicle sponsorships and racing event promotions, at all levels. Seeing a need for better lubricants in this industry, the Lucas people went to work again. The end result being a line of high performance engine oils and gear oils that are second-to-none in the racing industry. Lucas racing products have proven themselves on NASCAR, NHRA, IHRA, USHRA and ATPA tracks across the country.

The Lucas success story has been built upon hard work, an unparalleled line of premium products and an unwavering commitment to customer satisfaction. This single formula for success will continue to guide Lucas Oil Products as it grows in the years to come.

Forrest Lucas

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